GINGER VINE MANAGEMENT & PR is Heta Hyttinen´s music business shop, tailoring services to artists and B2B partners, from artist media coaching to PR campaigns and management services – from lounge and metal to movie score music. GVM is based in Helsinki, Finland.

Over 25 years of experience in media and music speaks for itself, and some of Ginger Vine´s current clients are Shiraz Lane, Maija Vilkkumaa, Eleven Seven Music &  Better Noise Records (Papa Roach, Sixx A.M., Five Finger Death Punch, Bad Wolves etc.), Despotz Records (Sonic Syndicate, Sparzanza, Martin Rubashov etc.), Rock Of Angels Records, IAMX, Tuska Festival, Jurassic Rock Festival, Qstock Festival, Border Music, Lauri Porra, Honningbarna, One Desire, Euge Valovirta solo project, Ebbot, Bob Hund, U MEET, Slowhill, RinneRadio, Wedding Crashers, Oceanhoarse, Johnny Lee Michaels, ex-Lordi Sampsa Astala, Voice Of Finland finalist Ilari Hämäläinen, Rajaton etc…

GVM´s PR mailing list covers over 1500 media and music business professionals in Finland.

NEW!! GVM is now also providing PR and marketing services in the UK, GSA, Spain and Scandinavia trough its trusted partners.

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Imagine Aerosmith, The Darkness, Skid Row, GN’R and maybe Led Zeppelin having a rock kid together, put a peace sign on it, and you´ll get quite close to what Shiraz Lane is about! After two European tours, shows in Wacken, Tokyo, Toronto, Summer Breeze´s 20th anniversary festival and sold-out Helsinki Icehall opening for Deep Purple, Shiraz Lane is ready to release their 2nd studio album “Carnival Days” worldwide on the 23rd of February 2018 via Frontiers Records.



Maija Vilkkumaa is one of the most famous singer-songwriters in Finland of all times. This multi-talented lady´s been busy lately with writing a radio musical for YLE (Finnish Broadcasting Company), lyrics for the Helsinki City Theatre´s Myrskyluodon Maija musical, new songs and touring which will continue with full force in 2018!






Heta Hyttinen / CEO

heta.hyttinen (at) | +358 40 581 7575

Krista Huovinen / PR & Production

krista.huovinen (at) | +358 40 198 3858