GINGER VINE MANAGEMENT & PR is Heta Hyttinen´s music business shop, tailoring services to artists and B2B partners, from artist media coaching to PR campaigns and management services – from lounge and metal to movie score music. GVM is based in Helsinki, Finland.

Over 25 years of experience in media and music speaks for itself, and some of Ginger Vine´s current clients are Shiraz Lane, Eleven Seven Music &  Better Noise Records (Papa Roach, Sixx A.M., Five Finger Death Punch, Bad Wolves etc.), Despotz Records (Sonic Syndicate, Sparzanza etc.), Rock Of Angels Records, Dynasty Records (by The Rasmus), IAMX, Tuska Festival, Jurassic Rock Festival, Qstock Festival, Loud’n Live Promotions Ltd, Border Music, Lauri Porra, Honningbarna, Oceanhoarse, One Desire, Euge Valovirta solo project, Ebbot, Bob Hund, U MEET, Slowhill, RinneRadio, Wedding Crashers, Oceanhoarse, Johnny Lee Michaels, ex-Lordi Sampsa Astala, Sam Huber, King Company,  Slack Bird, Rajaton etc…

GVM´s PR mailing list covers over 1500 media and music business professionals in Finland.

NEW!! GVM is now also providing PR and marketing services in the US, UK, GSA, Spain and Scandinavia trough its trusted partners.

GVM in Facebook:







Imagine Aerosmith, The Darkness, Skid Row, GN’R and maybe Led Zeppelin having a rock kid together, put a peace sign on it, and you´ll get quite close to what Shiraz Lane is about!

After two long European tours, shows in the biggest Finnish mainstream and rock festivals, Wacken, Tokyo, Toronto, Summer Breeze´s 20th anniversary festival etc, Shiraz Lane released their 2nd studio album”Carnival Days” worldwide in  February 2018 via Frontiers Records.









Heta Hyttinen / CEO

heta.hyttinen (at) | +358 40 581 7575


Maria Uusitalo / Project manager

maria.uusitalo (at)